RWA

For example Factory05 - Scooternam

Company that starts registered as a centralized entity in Vietnam.

After initial seed and proposition voting, a business aim is chosen and a seed is created. In this case - scooter rental for tourists visiting Vietnam.

Presale for token starts and total seed yield is sufficient to execute the business aim at $45.000 . Logistics and management team start to work and the community starts spreading provided images on social media.

Branding and deals with tourist boards take place, as well as first on-land employees are onboarded. Acquisition of a fleet of motorbikes takes place. Travel bloggers and travel influencers are contacted for cooperation. Community boosts their posts by genuine interactions.

After estimating cost to scale to popular tourist areas and initial expansion plans, business can spend ~20% of it's revenue towards "crypto marketing". It uses its balance sheet to purchase tokens as promotional material and subsequently burn them in a PR message. After first 6 months and a previous factory volume push, this factory generates ~$15.000, out of which $3.000 is market-bought in tokens and has a standing balance of $45.000 in physical assets.